Welcome to the inaugural issue of the Aspiration Pursuits Newsletter!

If you’re reading this, you’re among the first founding members to this Insiders’ List, and I am SO grateful you’ve chosen to give me these moments of your attention.

It is my intention to continuously evolve this newsletter so that it will be exceptional and worthwhile – so please hit “reply” any time, and let me know the ways that you see I can make it more outstanding.

Going forward, you can expect a new issue delivered to you digitally in the first week of every month. In each issue, I will share some of my own latest reflections to support your growth and self-actualization as an entrepreneur in the high-end / luxury sector. I will also be curating strategies and insights from other experts around the topics of:

Wealth
Impact
Freedom

(AND - to show my appreciation to you for being here from the start – there will be BONUS issues this first month! Hope you’re ready for an abundant July.)

Celebrating Freedom as an Entrepreneur

I became an entrepreneur because I wanted NO ceiling on how much wealth I can generate / how much positive impact I can create for the world.

I also wanted a lifestyle full of ALL the freedoms.

(Interestingly, my best clients also have their own unique goals of wealth, impact, and freedom…)

There are multiple kinds of freedom, and I want them all:

Financial Freedom
Time Freedom
Location Freedom
Psychological Freedom
Political / Economic Freedom

Independence Day here in the US is a sacred, holy day for me. Each year, I reflect on the courage and achievement of the founders to create a country like none that had ever existed. They had a vision that went beyond tribalism to recognize there are rights universal to each of us given our nature as individual humans: life, liberty, property, and the pursuit of happiness.

(It certainly wasn’t perfect or universally applied at the start. As I see it, the US has yet to come close to actualizing the full potential of its founding vision. But all human achievements start with a kernel of truth + unique value and evolve over time). I’m raising my glass today to moving forward toward greater political / economic freedom!

For me, becoming an entrepreneur and supporting other entrepreneurs to create success has been and is one of the most important ways I express gratitude for the founders’ accomplishment and carry the torch for freedom. So, it felt fitting to start this newsletter on July 4.

Entrepreneurship – especially entrepreneurship that starts with building a high-end brand – is the best way I know to ultimately pursue all of the freedoms:

To be a successful entrepreneur requires you to work on your mindset and personal growth – so you end up developing psychological freedom.
Building a high-end / luxury brand requires you to master the principles underlying wealth creation and abundance as well as positions you to generate significant revenue – so you can develop financial freedom.
Entrepreneurship allows you to create your work around your schedule (especially when you master simplification, elimination, automation, and delegation) – so you can enjoy time freedom.
Entrepreneurship that leverages the power of the internet allows you to #workfromwherever (as long as there’s decent WiFi!) – so you get to enjoy location freedom.

If you’re grateful for any of these freedoms in your entrepreneur life, I hope you will take a moment and celebrate Independence Day with me - wherever you are in the world today!

Curation

WEALTH

Money: A Masterclass in 6 Lessons

A comprehensive, yet easily digestible overview to improving your wealth skills. Including 18 book recommendations (that I’m still working through – so much condensed value!)

IMPACT

9 Core Behaviors of People Who Positively Impact the World

A classic article from Forbes. Have you built all 9 into your habits?

FREEDOM

How to Get into the Flow State

Harnessing flow states for peak performance is the best way I know to live your unique potential, maximize your results as an entrepreneur, and experience joy and freedom. (It’s why I do what I do!) This 37-minute Flow intro video is one of my go-to motivational favorites.

Yours in the pursuit of excellence and evolution,

--Joia

PS This newsletter is sponsored by Villiers Jets, providing private jet service to 40K+ destinations. I’m proud to be an affiliate partner. If, like me, you love to travel, and you want the freedom to travel on your own terms, in privacy, surrounded by high standards of excellence – this is for you too.

Aspiration Pursuits

Aspiration Pursuits Newsletter #001 Welcome…